In the interview, Karen Webster (PYMNTS) speaks with Jim Johnson (Co-President, FIS Banking Solutions) about Kipp, the world’s first card issuer-merchant network to tackle card declines. Merchants can choose to pay a small premium to approve debit transactions that would otherwise be declined.
Kipp’s approach improves approval rates, reduces friction at checkout, and avoids overdraft fees. This supports FIS’s broader mission to modernize debit and deliver better outcomes for its card issuers, merchants, and consumers.

ead the full article on PYMNTS.

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• Kipp partners with FIS to bring a first-to-market merchant funded Non-Sufficient Funds (NSF) authorization solution to debit issuers, helping to enable a more predictable and efficient payment experience to consumers.
• Our solution is designed to combat the leading cause of card declines at the point of sale, insufficient funds.
• This innovative solution helps issuers minimize friction, retain customers, sustain transaction volume, and stay competitive. And as a bonus, issuers keep the interchange and earn a merchant funded premium.

JACKSONVILLE, Fla., MAY 21, 2025 – FIS^® (NYSE: FIS), a global leader in financial technology, today announced a strategic partnership with Letskipp Ltd. (Kipp), a collaboration platform for card issuers and merchants, to introduce an innovative Non-Sufficient Funds (NSF) authorization solution to its debit clients. This first-to-market offer is designed to combat the long-standing challenge of declined transactions due to insufficient funds, which can help issuers recover lost revenue and drive top-of-wallet status with customers. With this solution, FIS is unlocking growth for its card issuing clients by helping to streamline financial operations, reduce friction, and improve efficiency.

Industry data shows that the leading cause of card declines is insufficient funds, causing revenue loss, customer frustration, and higher contact center costs. For merchants, these declines result in lost sales and wasted product and time. For issuers, declined transactions bring unpredictability at the point of sale for customers, increasing consumer frustration and impacting loyalty.

The solution offers issuers the ability to approve transactions even when the available balance is insufficient, without imposing overdraft fees on consumers by enabling merchants to voluntarily pay a premium to authorize NSF transactions. This reimagined economic model can generate additional revenue for issuers while helping to preserve the customer experience at the point of sale. Through this partnership, issuers can quickly take advantage of this interconnected solution –  helping money to move dynamically through debit accounts, card networks and payment systems.

“As money moves between merchants, companies, and financial institutions and card issuers, every transfer should be timely and seamless. This partnership underscores FIS’ commitment to helping our clients unlock new revenue streams and deliver smooth payment experiences,” said Jim Johnson, co-president, Banking Solutions, at FIS. “Our NSF authorization solution with Kipp tackles a key point of friction in the payments journey, helping issuers retain customers and drive long-term value throughout the money lifecycle.”

“We’re excited to join forces with FIS to bring our innovative NSF solution to a broader market,” said Chanan Lavi, CEO and Co-Founder of Kipp. “By reducing declines, we’re helping merchants and issuers to deepen customer relationships, protect transaction volume, and grow revenue, without burdening consumers. ”

This solution reinforces FIS’ accomplishments in helping to deliver efficient, end-to-end experiences for businesses to bring the world’s money into harmony.

For more information about this solution, visit www.fisglobal.com.

About FIS

FIS is a financial technology company providing solutions to financial institutions, businesses, and developers. We unlock financial technology to the world across the money lifecycle underpinning the world’s financial system. Our people are dedicated to advancing the way the world pays, banks and invests, by helping our clients to confidently run, grow, and protect their businesses. Our expertise comes from decades of experience helping financial institutions and businesses of all sizes adapt to meet the needs of their customers by harnessing where reliability meets innovation in financial technology. Headquartered in Jacksonville, Florida, FIS is a member of the Fortune 500® and the Standard & Poor’s 500® Index. To learn more, visit FISglobal.com. Follow FIS on LinkedIn, Facebook and X.

About Kipp

Kipp is a financial technology company redefining how card issuers and merchants handle non-sufficient funds (NSF) card payment declines. Founded in 2021, Kipp enables real-time collaboration between issuers and merchants to avoid declines, generate new revenue, and enhance the cardholder experience. Issuers receive a premium from merchants who are willing to pay to avoid a card decline. Backed by leading VCs and payments industry veterans, Kipp is redefining the future of payment authorization.
To learn more, visit letskipp.com and follow Kipp on LinkedIn.

For More Information

Kim Snider, 904.438.6278
Senior Vice President
FIS Global Marketing and Communications
kim.snider@fisglobal.com

Yarden Nagar, +972 52 612 5416
Marketing Lead
Kipp Global Marketing and Communications
Yarden@letskipp.com

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The partnership will allow merchants to immediately access Kipp’s platform through Primer with only a few clicks, making it even easier to improve payment authorization rates. Merchants integrate with Primer once, after which they can add Kipp to their payment workflows in minutes.

Kipp’s platform enables issuing banks and merchants to jointly approve legitimate transactions that are unnecessarily declined. Kipp’s automated system shares rich data points and allows merchants and issuing banks to split the risk costs in real-time based on predefined risk profiles and rules. When Primer merchants are faced with fraud-based declines, Kipp steps in to save the transaction by leveraging merchants’ willingness to share data and offer issuers a premium to approve borderline transactions

Merchants can increase their revenue by raising their authorization rate, reducing chargebacks, improving customer satisfaction, and boosting efficiency by automating payment processing.

“Kipp is all about collaboration, leveraging data sharing to authorize more legitimate transactions. Through our partnership with Primer, merchants and issuers can benefit from higher approval rates and consumers can enjoy a positive, frictionless experience,“ said Chanan Lavi, Kipp CEO and Co-Founder.

“We are excited to partner with Kipp to enable merchants to access powerful transaction approval capabilities,” said Kevin Lee, Head of Partnerships at Primer.  This collaboration empowers merchants to streamline and improve payment authorization rates, a win-win for everyone.”

By offering a smooth user experience and addressing the complexities of global payments, both Kipp and Primer ensure a seamless integration for businesses and enhanced convenience for their clients. 

About Primer

Primer is the world’s first no-code automation platform, offering merchants the underlying infrastructure for effortless commerce experiences. Within one click, merchants have access to hundreds of global integrations across payment processors and methods, shipping and communications. Primer is a remote-first company, operating in over 30 countries with category leading customers in Retail & Ecommerce, Travel & Mobility, Ticketing & Events, and Fintech & Crypto. It has raised over US$74M, backed by the likes of Silicon Valley heavyweights Iconiq, Accel, Balderton, and RTP Global.

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Held on October 4, the PAY360 Awards stands as a testament to the innovative spirit and collaborative ethos of the payments industry. Every year, the event shines a spotlight on those companies pushing the boundaries and introducing groundbreaking advances. For over a decade and a half, the awards have not only been a recognition platform but also an incredible networking opportunity. With a massive turnout of over 950 senior executives from various sectors of the payments value chain, it is the ideal place for businesses to not only showcase their achievements but also to engage with the industry’s finest minds.

Kipp’s victory is a reflection of its commitment to excellence. The Kipp platform stands out as an ingeniously simple yet effective solution that addresses the intertwined needs of issuers and merchants. By capitalizing on data enrichment and a solid risk management framework, Kipp ensures that the cost of risk is divided between merchants and banks. This approach motivates issuers to greenlight more legitimate transactions, which benefits all parties involved.

For those interested, the complete list of winners can be viewed here.

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As part of the 12-week program, we will work closely with FIS experts and executives, gaining invaluable mentorship and access to potential customers and partners. Alongside eight other selected companies, we will refine our product strategy, strengthen our value proposition, and position ourselves for significant scalability and growth.

Kipp’s solution empowers issuers to approve more debit transactions that exceed account balances and extend overdraft facilities by partnering with a diverse range of merchants willing to pay a premium for each approval. This innovative model allows issuers to manage overdraft risk  on a per-transaction basis without adjusting the cardholder’s standard overdraft limit, while also enhancing customer loyalty by enabling cardholders to complete purchases and keeping them engaged with the brand. With no obligation to approve future transactions, issuers can maintain their debit risk controls, generate additional revenue, reduce declines and meet authorization rate KPIs.

Kipp’s selection for the 2024 FIS Accelerator Program  allows us to work alongside industry leaders to advance fintech innovation. We are grateful to FIS for their trust and support in our journey.

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Being part of this 6-month journey, we will gain access to Mastercard’s global network of banks, merchants, partners, and digital players. This is a phenomenal opportunity to scale our business and enhance our mission of helping card issuers and merchants collaborate on real-time transaction authorizations.

Stay tuned as we start on this incredible journey, aiming to transform the payment landscape and create seamless experiences for merchants and card issuers.

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Read the blog on MRC | Merchant Risk Council.

The post Why merchant and issuer collaboration is key to optimizing payments appeared first on Kipp.

The Israeli startup Kipp, founded by Chanan Lavi and Nir Levy, won first place at Mastercard’s Fintech Forum CE event in Berlin.

700 startups from all over Europe applied to the competition, with only 6 startups qualifying for the prestigious final round, which was held in Berlin. At the finals, the startups presented their technological solution in front of the jury and the audience. Winning the competition entitles Kipp to participate in Mastercard’s program, Start-path.

Kipp, which has 15 employees and has so far raised $12.5 million from leading venture capitalists such as TLV Partners, Entree Capital, Augmentum Fintech, IZBA Ventures and R-Squared Ventures, offers a solution to the challenge that occupies the world of online payments – transaction declined by card issuers. According to European Union data, these refusals may cause 30% of customers to stop using this particular card, creating a loss for card issuers. Furthermore, 71% of customers who leave the purchase process on e-commerce sites do so due to a refusal or other problem with the payment.

Kipp’s model uses enriched data from both the merchant and the issuing bank and allows them both to share the cost of the risk. That leads to increased revenues and improved consumer satisfaction and loyalty for both.

“We are excited about winning first place and are grateful to our customers, partners and investors for joining us on our mission to authorize more card payments. We are thrilled to join Mastercard’s prestigious program and continue to contribute to improving the customer experience,” says Chanan Lavi, Co-founder and CEO of Kipp.

Kipp is one of the portfolio companies of the FinSec Innovation Lab, a joint venture by Mastercard and Enel X. The FinSec Innovation Lab provides startups with a technological and business umbrella of leading professionals and mentors from Israel and the world, allowing them to complete POCs, test their solutions in an infrastructure that simulates a real environment, and helps them grow at the international level.

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Kipp’s article on Rescuing Credit Card Declines discusses the “grey area” of unnecessarily declines of credit card transactions in online purchases. “Merchants can increase issuer authorisation rates with Kipp’s platform, where they can collaborate and share data with issuers to reduce both fraud and insufficient fund declines. The enriched data, together with the ability of the merchant to participate in the cost of the issuer risk, reduce the rate of unnecessary declines and allows the issuer to approve more transactions. Only by having merchants and issuer banks working together can their data create a more effective decision-making process.” Chanan Lavi, CEO & Co Founder, Kipp.

The report includes Interviews and editorials on fighting the most common types of fraud by deploying new fraud prevention strategies. To download the complete report please click here .

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The event took place in Athens hosting more than 130 honorable guests who came to learn, network and celebrate.

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